JA Students Learn Why Tourism Matters


Junior Achievement students learn why tourism matters 

Students from Junior Achievement of Central Florida had the opportunity to gain an inside perspective of why tourism matters here in Orlando. About 250 high school freshmen and sophomores arrived at the JA Academy at Oak Ridge High School for a presentation by Danielle Courtenay, Visit Orlando's Chief Marketing Officer on Tuesday, February 11.  

The JA students were able to discover more about Orlando's theme parks, entertainment venues, convention center and hotels as well as learn the city they live in hosted more than 57 million visitors just last year and is poised to break yet another record. They were able to gain insight on the specific role Visit Orlando plays around the globe and the potential careers the industry can lead to.

 Courtenay highlighted how two out of every five workers who first took a job in the travel industry are now earning more than $100,000 per year and, one-third of all part-time employees furthering their education work in leisure and hospitality. Numbers that are sure to inspire our industry's future leaders.

Junior Achievement programs make a connection between lessons learned in the classroom and real-world applications - through relevant, interactive programming. Visit Orlando is proud to continue its support and involvement with JA of Central Florida.


Visit Orlando Seeks Three Requests for Proposals - Database, Email & Fulfillment

Visit Orlando is seeking responses to three separate RFPs. The links below provide information on the requirements for response and the date that the RFP is due. 


Central and South American Fulfillment Partner
RFP is due February 26

CRM Database Partner (business-to-business and business-to-consumer)
RFP is due March 14

Email Service Provider
RFP is due March 14


Wiarton Willie Predicts Six More Weeks of Winter


Team Photo Wiarton Willie Fest

Partnership Marketing and Wild Florida Airboats recently returned from Canada, where they attended the Wiarton Willie Groundhog Day Festival. Just as Punxsutawney Phil does in PA, Wiarton Willie the groundhog emerges from his lair to forecast the end of winter to the cheers of thousands of onlookers and national media. Visit Orlando hosted a massive warming zone with tropical temps, a daybreak fireworks demonstration and live alligators from Wild Florida. An estimated 9,000 people stopped by the tent over a two-day period. National media covering the event included CTV, Global TV, Weather Network and CP24.


Wiarton Willie Fest Tent


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